Hundreds of Ontario families will be introduced to hockey this season, thanks to The Bauer First Shift Program.

Boys and girls, ages 6-10, not currently enrolled in hockey, are eligible to participate in the program. The First Shift will outfit participants head-to-toe in new Bauer equipment, then lead them through a six-week program introducing them to hockey basics.

“ The First Shift program has had an amazing impact on our association, in terms of growing our numbers, and bringing new energy into our program.  47 of 51 families re-enrolled in our progams last season, and we have a waiting list of 21 families.  Our on ice coordinator and his team did a fantastic job, and we look forward to hosting another program.”- Tavistock Minor Hockey Association, Ontario

The First Shift is designed to break down the barriers to entry, creating a welcoming environment for new-to-hockey families, and delivering a program that is accessible, affordable, safe and most importantly, fun! Over the course of the 10-year program, Bauer hopes to introduce 1,000,000 families to the game.